The team is joined by GuestKats Mirko Brüß, Rosie Burbidge, Nedim Malovic, Frantzeska Papadopolou, Mathilde Pavis, and Eibhlin Vardy
InternKats: Rose Hughes, Ieva Giedrimaite, and Cecilia Sbrolli
SpecialKats: Verónica Rodríguez Arguijo (TechieKat), Hayleigh Bosher (Book Review Editor), and Tian Lu (Asia Correspondent).

Friday, 23 February 2018

Friday Fantasies

IPKat is here with your weekly update of the latest news and upcoming events in IP! 

Artificial Intelligence - Training Program and Call for Papers

The Centre of International and Intellectual Property Studies (CEIPI), University of Strasbourg, is offering a new advanced training program in Artificial Intelligence (AI) and Intellectual Property, to be held on 24-26 May 2018. Registration and further details can be found here.

AI is certainly a hot topic. Elsewhere, the Italian intellectual property journal Aida has issued a call for papers on AI and intellectual property relating to European or Italian law. The deadline for abstract submission is 30 March 2018. Final papers can be written in Italian or English. See here for further details.

Conference on IP disputes - Vienna 

A free conference on "IP disputes and their effective resolution" is being held in Vienna next week, 2 March 2018. The conference aims to provide an opportunity for relaxed networking between members of the IP and the arbitration/dispute resolution communities. Details of the full program, speakers and registration can be found here

Vienna
Young Lawyers Contest - France

The Academy of European Law (ERA) is organizing a "Young Lawyers Contest" in cooperation with Council of Bars and Law Societies of Europe (CCBE), to be held on 6-7 September 2018 at the ERA Conference Centre in Trier. The aim of the contest will be to bring together young lawyers and to spotlight the importance of European law for their future legal practice. Contestants will be judged on their knowledge of European law and advocacy skills. Further details can be found here. Young lawyers wishing to compete should contact their relevant participating Bar before 12 April 2018. See here for a list of participating Bars.

Hague System Seminar - Denmark

On 15 March 2018MARQUES is hosting a seminar in collaboration with WIPO on the practical aspects of the functioning and use of the Hague system, with a focus on providing European users of the system with guidance on Japan, the Republic of Korea or USA designations under the Hague Agreement. The seminar will be held at the offices of NJORD Law Firm in Copenhagen. See here for further details and registration. 

IP inclusive event
Kat revising for EQEs

IP Out is holding an evening event on 14 March 2018 on the topic of "The Gender Spectrum: What should firms be doing and why?", hosted by Bird & Bird, London. As with all IP inclusive events, everyone is welcome. Further details and free registration can be found here

More UK IPO intellectual videos!

Did your kids enjoy Nancy and the Meerkats? Are they looking for some more IP-related fun? Do not fear, the UK IPO has launched a new series, Meet the Malwares, in which four less-than-lovable characters, Malware, Ransomware, Adware and Spyware, warn us of the danger of downloading movies from illegal sites. 

Good luck message

Finally, good luck from IPKat to everyone across Europe taking their pre-EQE or EQEs next week! 

EPO looking for new legally qualified members of the Boards of Appeal

Fancy a trip to Munich in April?  The Boards of Appeal
are looking to hire...
Via a long-time IPKat friend, comes news that the European Patent Office (EPO) is looking to appoint new legally qualified members of the Boards of Appeal (Board 3.1.01) in Munich. Details of the post can be found here (all vacancies can be found here).

The blurb from the announcement reads:
"The European Patent Office (EPO) is the second-largest intergovernmental organisation in Europe, employing almost 7 000 staff from over 30 countries. The EPO strives to support innovation and promote a knowledge-based society in Europe. Its mission is to secure the highest quality standards in patenting.
The persons appointed will be legally qualified members of the boards of appeal of the EPO, which under the European Patent Convention have final-instance jurisdiction with respect to European patents.

A member of the boards of appeal performs duties of a judicial nature fully independently, not bound by any instructions and in compliance only with the provisions of the European Patent Convention (Article 23(3) EPC).

Main duties
  • Participation in all written and oral procedural stages of proceedings of the Legal Board and the technical boards of appeal 
  • As rapporteur: making proposals for communications to the parties, preparing draft decisions and oral proceedings, including all related tasks, and, where necessary, taking evidence
  • After gaining experience in the duties of a legally qualified member of the boards of appeal, helping to train new board members and assistants
  • Taking part in the meetings of the Legal Board"
The closing date for applications is 30 March 2018.


German FCJ: doctors can have their profile deleted from rating site - but can they?

A healthy ECG
Germans like to rate things online. We have rating sites for hotels, restaurants, playgrounds and of course - doctors. Jameda is one (of about 10) such websites that focusses on user-generated, anonymous reviews of doctors. 

It has been around for over 10 years, lists around 250.000 German doctors and attracts more than 10m visitors each month. These numbers show how important it is for doctors who appear on the website to be described in a positive light by their patients in order to remain competitive.

Jameda offered two types of listings for doctors. The first, ‘basic’, option included the name, academic title, specialization (if any), address and opening hours. This ‘basic’ option was free, and in fact doctors did not even have to sign up. Instead Jameda has always tried to (proactively) list every doctor in Germany on its website. Next to each listing, the average of the available user ratings was presented in the form of a grade, similar to (German) school grades that range from 1 (best) to 6 (worst). Users could also leave feedback in the form of written reviews in addition to the grading system.

A ‘premium’ option was also available for doctors. This package had the following benefits: doctors could add a profile picture and additional information about their practice. The most notable feature however was that when viewing a ‘basic’ profile, Jameda would show (marked as ‘advertisement’) profiles of ‘premium’ users in the surrounding area that had higher user ratings than the ‘basic’ profile that was being viewed. When ‘premium’ profiles were viewed, no such advertisements were shown.

Obviously, doctors that were subjected to negative reviews either tried to have those reviews deleted or went a step further and asked for their whole profile to be deleted from the website.

let's hope the doctor is good!
The 2014 case

In 2014, Germany’s Federal Court of Justice (FCJ) decided upon a case in which a gynaecologist sought to have his profile deleted from the website. 

In an interesting turn of events, the distinction between ‘basic’ and ‘premium’ profiles was not ruled upon by the courts due to procedural reasons. 

To make a long story short: the plaintiff’s attorneys failed to introduce the relevant facts to the case. As a result, the FCJ looked upon the site as if all profiles were treated equally by Jameda. This turned out to be a decisive factor.

The court’s decision in 2014 was in favour of Jameda, dismissing the doctor’s request for deletion of his profile. According to the judges, Jameda’s processing of doctors’ data is governed by § 29 BDSG (Bundesdatenschutzgesetz, the Federal Data Protection Act). The norm states that:

“the commercial collection, storage, modification or use of personal data for the purpose of transfer, in particular when this serves the purposes of advertising, the activities of credit inquiry agencies or trading in addresses shall be admissible if

1.  there is no reason to assume that the data subject has a legitimate interest in excluding such collection, storage or modification”.

As the required ‘legitimate interest’ (here: of the doctor) can only be assumed after balancing the opposing rights and interests at issue, the court looked at the doctor’s right to informational self-determination and Jameda’s and the reviewing users’ right to freedom of expression, while the professional freedom of both parties was also taken into account.

The FCJ conceded that the inclusion of the doctor in Jameda’s database was able to affect the doctor significantly. Reviews are able to influence patients’ decision which doctor to visit, as well as the doctor’s social and professional reputation. However, the court continued, these aspects only touch the plaintiff’s ‘social sphere’ as opposed to the ‘private’ and ‘secret’ spheres, which are more worthy of protection. Reviews that were factually wrong or otherwise offensive could be removed via a notification process that was implemented by Jameda. In the case at hand, no such reviews regarding the plaintiff were present, he ‘merely’ objected being included in the database at all.

Weighing against these interests of the plaintiff, the FCJ highlighted a considerable interest of the general public with regards to medical services and their quality. While it would indeed be possible for Jameda to continue its business after removing the plaintiff’s data, the judges viewed this as a danger to the informative value of the website as a whole. There would be a good chance that many doctors with negative reviews would ask for removal of their profiles, which would impede Jameda’s goal to present a ‘complete picture’ of medical services in Germany.

In the end, Jameda’s rights and interests outweighed those of the doctor, and his profile remained online.

The 2018 FCJ ruling

Two years after the first Jameda verdict, another doctor took offence not only at some negative reviews (she had an average grade of 4.7), but also at her being included in the database at all. She also highlighted and criticized that other doctors’ profiles (those of ‘premium’ users) were shown next to her entry in the database, and initiated court proceedings in 2016.

While both the Court of first instance and the Court of appeal rejected the plaintiff’s claims, the FCJ sided with her and granted the request for removal of her profile. To this date, only the press release of the FCJ is available. It will be a couple of months before the written reasons are published.

For now, we can confirm that indeed the distinction between ‘basic’ and ‘premium’ profiles was the decisive factor. The judges stress that by providing different information about doctors, depending on whether they are paying customers or not, Jameda had left its position as a ‘neutral’ information facilitator. This became especially visible (or rather ‘invisible’) when viewing the profile of a ‘premium’ doctor, whose profile was presented without showing any nearby alternatives, as opposed to ‘basic’ profiles, that were shown alongside other doctors who had better reviews. This shift in Jameda’s function resulted in a lower weight of the right to freedom of expression on behalf of Jameda, the court found. When balanced against the interests and rights of the plaintiff, the latter came out on top, resulting in the opposite outcome compared to the earlier case.

Future prospects

Reading only the headline of this week’s ruling one could expect a new wave of claims for deletion from the Jameda website by doctors who are discontent with their ratings or just not happy to be in the database at all. However, Jameda appears to have put a stop on such claims before they even gained any traction. On the day of the FCJ’s decision, Jameda stopped the practice the FCJ criticized and is now no longer advertising ‘premium’ customers’ profiles on ‘basic’ customers entries. As a result, we are now back to the situation the FCJ has ruled upon in 2014, meaning it is very unlikely doctors will be able to have their profiles removed. While this move by Jameda might make many of their paying customers unhappy, it should effectively put a stop to further claims for the deletion of profiles. It remains to be seen if the status quo will be contested by other doctors who do not want to be included in Jameda’s website.

Thursday, 22 February 2018

Top 10 issues from submissions before UK Supreme Court in Warner-Lambert v Actavis second medical use battle

The IPKat and team watching last week's Supreme
Court hearing...
Like many across the IP world, the IPKat was glued to his computer screen last week watching the drama unfold in the UK Supreme Court between Warner-Lambert and Actavis/Mylan.  The IPKat's friends, Katie Cambrook, Rachel Mumby and Claire Phipps-Jones of Bristows LLP, attended in person and, with the support of a team of other keen watchers in place each day, have summarized their Top 10 issues coming out of the hearing.  The IPKat expects that the very vocal panel of judges in the form of Lord Mance, Lord Sumption, Lord Reed, Lord Hodge and Lord Briggs will be grappling with these issues and much more in preparing their judgment. For those who missed the action, you can watch the recordings on the UK Supreme Court's website here.  Over to Katie, Rachel and Claire: 
"Last week, the UK Supreme Court held a 4-day hearing in Warner-Lambert v Actavis et al., the latest (perhaps last?) installment in the long-running Lyrica® saga concerning the validity and infringement of Warner-Lambert’s (Pfizer) second medical use patent with Swiss-type claims covering pregabalin for the treatment of pain. The central issues in dispute in this appeal were the role of plausibility in the test for sufficiency of disclosure, the allowability of post-trial amendments, and the direct and indirect infringement of Swiss-type claims. 
As readers may recall (see all previous IPKat posts here), the Court of Appeal had upheld Arnold J’s finding that inter alia claim 3 (to neuropathic pain, the only claim which is the subject of the Supreme Court appeal) of Pfizer’s patent was invalid for lack of sufficiency. The Court of Appeal had held that the data in the patent, which related to animal models of inflammatory pain, rendered it plausible that pregabalin would be effective in treating peripheral neuropathic pain but not central neuropathic pain. Whilst such data may have encouraged the skilled person to test the effectiveness of pregabalin in the treatment of peripheral neuropathic pain (rendering that invention plausible), the same was not true of central neuropathic pain and therefore not of neuropathic pain as a whole, rendering the claim insufficient.
The Court of Appeal also upheld the rejection of Pfizer’s application to amend the claim down to peripheral neuropathic pain after the first instance judgment had been handed down as being an abuse of process. On infringement, the Court of appeal provided obiter guidance, proposing a test for direct infringement based on the manufacturer’s knowledge or reasonable foreseeability of the ultimate intentional use for the patented indication, qualified by a caveat that the element of intention can be negated where the manufacturer has taken all reasonable steps to prevent infringement. On indirect infringement, the Court of Appeal reiterated that what is required is that means are provided which are for putting the invention into effect, but that there is no requirement for a downstream act of manufacture. 
On appeal, the UK Supreme Court panel was composed of Lords Mance, Sumption, Hodge, Reed and Briggs. Tom Mitcheson QC argued Pfizer’s case on plausibility, and Lord Pannick QC took over the case on abuse of process and infringement, with both sharing issues of construction. For Actavis/Mylan, Adrian Speck QC made submissions on plausibility and infringement, with Pushpinder Saini QC dealing with the remaining issues of construction and abuse of process. Michael Silverleaf QC also made submissions on behalf of the Secretary of State for Health. A number of interveners also made written submissions that were occasionally referred to in the course of the hearing.
Our “Top 10” points of interest or questions arising from the submissions before the Supreme Court are as follows:

On plausibility 
1.  Is plausibility a disease that is spreading and which must tackled by the Court before it is too late, as argued by Pfizer? 
2.  Alternatively, should the test for plausibility and obviousness be the same (i.e. require a reasonable expectation of success), or must the patent show a direct effect on the mechanism of the claimed disease, as argued Actavis/Mylan?
On abuse of process
3. Should the patentee have a right to amend following them being made aware of the judicial decision, as is the case before the OD of the EPO and some other national courts? 
4. Should the rules on partially valid patents apply to “partially valid claims”, as argued by Pfizer?
5. Is it disproportionate not to allow amendment post-trial where any prejudice could arguably be adequately dealt with in costs?
On construction
6. Pfizer suggested that the “validating principle” from contract law should be imported into patent law. Is it right to draw an analogy between a patent and a bilateral instrument such as a contract or deed, or a regulation which the court must interpret to ensure its validity? 
On infringement 
7. Does this issue require a judicial rewriting of s60 of the Patents Act, as initially argued by Pfizer?
8. Or is this simply a case of construction of the word “for”? 
9. How important is the label in determining infringement? 
Interveners
10. Is it relevant that patents with Swiss-form claims will disappear from the patent landscape in the future, as argued by the Secretary of State for Health?
At the end of the hearing, the panel thanked counsel for all parties for their submissions and announced that it would take “some time” to prepare the judgment. If last year’s Supreme Court case in Actavis v Eli Lilly is to be taken as a guide, the Court may take around three months to make its judgment available."

UK IPO publishes consultation on implementing Trade Mark Directive 2015 into UK law

UK IPO - loving the public consultations on European
directives at the moment....
Monday was a blockbuster day for the UK Intellectual Property Office (UK IPO) in publishing consultations on implementing EU legislation into national law.  After publishing its consultation for the EU Trade Secrets Directive (see post here), the UKIPO then published its consultation on the implementation of the Trade Mark Directive 2015.  This consultation closes 16 April 2018.  Both were well timed given the calls this week for Brexit to be negotiated over a longer period of time. Tristan Sherliker (Bird & Bird) reports for the IPKat's readers on the Trade Mark Directive consultation (a separate post from another guest Kat on the trade secrets consultation will follow).  Over to Tristan:    

"Background

The IP community will remember that in 2015, the EU legislation governing Community Trade Marks was overhauled.  These are now set out in the new Trade Marks Regulation, which included renaming the harmonised system to the EU Trade Marks system. Alongside this comes the 2015 Trade Marks Directive, which will carry the reforms into Member State national law and must be implemented by 14 January 2019.

Since then, of course, the Brexit vote occurred. It was not initially clear whether the UK would implement the new directive or not. The consultation now makes it explicitly clear that the Directive will be implanted into UK national law in line with the UK’s existing obligations.  However, the consultation is also clear that the revisions to UK law will be “limited only to those that [the IPO] considers necessary”, in particular meaning that they see no need to amend wording to match that of the Directive if the principle of a provision (such as Article 15 on exhaustion) is already adequately covered by the Trade Marks Act 1994 (TMA 1994) or any other UK law.

Key Issues

Here’s a list of some important issues that fall to be discussed and an overview of the questions they raise.  For a full list of issues and impact assessment, it’s best to look at the consultation itself (which is drafted quite clearly and accessibly).
  • Removal of graphical representation requirement – how should it be implemented and what categories of marks does it open up?  Specifically, a call to identify possible new mark types and preferred practicalities. 
  • Interpretation of “competent authorities” under Article 3 
Is the Registrar the only competent authority that needs to be named for the purposes of determining what constitutes a trade mark, or should this include the Appointed Person and the Courts? The current proposal is to limit it to the Registrar, with the (unhappy) possibility that he or she would need to be called as a witness to proceedings. 
  • New grounds for refusal
New grounds of refusal to be included to allow explicitly refusals on absolute grounds, on the basis of any conflict with words protected under other regimes - including geographical indications, traditional terms for wine, TSGs and plant variety rights.
  • Should assessments of acquired distinctive character take into consideration use of trade mark after the application date? 
This is an optional provision.  At the moment, the plan is not to implement it into UK law. Views  and requests for evidence are sought as to whether stakeholders agree with this view.  
  • The possibility of removing s6(3) TMA 1994 (taking into account of expired marks for relative grounds of refusal for 1 year after expiry) 
This also brings with it the question of adapting the test of whether it is ‘just’ to restore a lapsed mark, converting the test to a new factual test of whether the failure to renew is ‘unintentional’. This change would bring the test for restoration into line with patent and design provisions.
  • Protections against registrations in bad faith based on overseas registrations 
The 2015 Directive contains an optional provision that bad faith grounds can be based on an overseas registrations. The consultation asks whether this is already covered by the general power to consider bad faith applications under UK law or rather an explicit provision is necessary.  
  • Comparative advertising – s10(6) TMA 
S 10(6) TMA is considered a ‘home grown’ comparative advertising exception within UK law. In the light of the body of CJEU decisions, is that now redundant and should it be removed?
  • Generic marks and entries in Dictionaries 
A proposed new mechanism that court orders be available to compel dictionaries to make amendments in respect of mis-identified generic terms. A secondary question might be whether there is a need to do so, or whether it already falls within the court’s inherent jurisdiction.
  • Goods in transit and “third countries” 
This arises in the context of goods being detained by customs authorities while in transit to ‘third countries’. The UK IPO remarks that the term ‘third countries’ is unclear, which is particularly understandable in light of Brexit (will the UK be a third country to the EU?).
  • “Industrial property” 
Article 5.4(b)(iv) includes a right of refusal based on other ‘industrial property’ rights. Does this just mean designs and registered designs, or is there some other right to be included as well?
  • How to implement non-use as an infringement defence 
The proposed introduction of non-use as a defence (which can be deployed in the same proceedings as an infringement claim) rather than requiring a defendant to raise different proceedings to challenge use. 
  • No need for TM Proprietors to be joined to licensee proceedings 
Proposal to remove the need for proprietors to be joined to enforcement proceedings brought by licensees, on the basis that it exceeds the wording of the 2015 Directive (which is silent).
  • Should collective marks be owned by everyone? 
Collective marks are those able to be used by all who fall within a defined group of people (according to the rules associated with a particular mark). The 2015 Directive provides that these may be owned by “legal persons governed by public law”. Although this makes sense in certain civil law jurisdictions, it does not seem to have relevance to the UK legal system and it is proposed that this restriction be ignored when transposing the law into the UK.
Closing remarks

Some of these issues are big questions, and others are technical. Either way, given the questions underlying UK-EU relations after Brexit and the international power of brands, this importance of the consultation takes on a new light.  Indeed, it may even, in a small way, help to shape the UK’s TM system on the international stage. It would be encouraging to see a thorough response to assist this purpose."

More than Just a Game (Report 3): Loot boxes and gambling

A box full of kitten loot - not to be confused with "loot boxes"
in the video game context
Now in its fourth year, the More than Just a Game conference organized by Queen Mary University of London brings together academics, practitioners and industry members to discuss the key legal trends in, and issues facing, the gaming and interactive entertainment industries. For the first time, an edition of the conference was held in Paris. KatFriends Daniel Lim, Alex Woolgar and Shohta Ueno (Allen & Overy) report on the proceedings in this third, and final, installment (the first installment can be found here and second installment here):
"Loot Boxes
Andreas Lober explained that “loot boxes” are a form of microtransaction (i.e. in-game real money transaction) which has become increasingly common as part of the business model of video games. Loot boxes are a mechanism whereby players receive in-game items as a prize at random. The prizes vary in quality and are typically drawn from a pool of potential prizes of varying in-game quality and rarity; the likelihood of receiving a prize will generally be inversely proportional to its rarity and in-game value. Loot boxes may be earned through in game actions (e.g. in return for points or currency that can be earned in-game, or via the completion of in-game accomplishments) but can also increasingly be bought with real money. Loot boxes and microtransactions in general provide an on-going source of revenue for publishers and in the case of “free to play” or “freemium” games, together with advertising revenue, often comprise the vast majority of the income from the game. This business model is very popular in the mobile gaming sphere, but has increasingly spread to traditional console and PC games, including where consumers pay a significant upfront sum to purchase the game. 
Outside of gaming circles, loot boxes had not really been brought to the attention of the regulatory authorities.  Then in 2017 the practice hit the headlines as a result of the manner in which the loot box system had been implemented in flagship title Star Wars Battlefront II. In the beta version of that game, loot boxes provided the player with a small chance of winning access to powerful end-game characters such as Luke Skywalker and Darth Vader.  This circumvented the need for players to spend an average of 40 hours of game play to unlock these characters (i.e. the more conventional route).  The feedback from the beta version was that this amounted to a “pay to win” mechanic which rewarded and encouraged the purchase of loot boxes rather than earning rewards through gameplay.  In response, the early access version of the game removed the highest tier reward (including Darth Vader) from the loot boxes. This frustrated one user who had spent $80 to acquire 12,000 Crystals of in-game currency with the intention of purchasing Darth Vader (either directly or via the randomised loot box mechanic).  The user then found out that the character could only be purchased with a different type of in-game currency, Credits.  Credits could only be earned through in-game actions.  No surprise that this user then vented their frustration online, leading to the most downvoted Reddit thread in history.
There are numerous controversies surrounding the issue of loot boxes and microtransactions.  Are they a necessary evil or do they imbalance and harm gameplay/user experience?  Do consumers have a legitimate expectation to be able to play their favourite characters “out of the box” without investing significant gameplay time?  These issues are complex and beyond the scope of this article (although plenty of virtual ink has been spilled on these subjects, see e.g. this brief analysis of the place of microtransactions in the modern gaming economy).
The key legal issue here is whether loot boxes should be considered as gambling. If it is categorised as gambling, a licence would normally be required in most countries.
Position in Germany
Andreas discussed this issue from a German law perspective – under which one needs to look at three elements: stake, prize and luck. With loot boxes there is no way of getting out of the element of "luck". Meanwhile, the "stake" could be regarded as the in-game currency (or actual currency, depending on the logistics of the microtransaction) which one has spent in return for the loot box.
Accordingly the key definitional issue comes down to the "prize" element, namely whether the "prize" can be considered to be money or money’s worth. If the item did not add any value to the gaming experience, such as a skin (which is an item that can modify the appearance of game avatar), does this mean it adds no value outside of the video game? Until now the prevailing view seems to have been that the in-game rewards from loot boxes are not money’s worth and so fall outside the definition of a "prize", with the result that loot boxes are not considered to be gambling. However, it remains to be seen whether this will continue to be the case; for example an article by Desiree Martinelli reported that wagers on skin gambling in 2016 were worth around $7.4bn.
Position in France
Andrea Dufaure discussed the recent views expressed by the French Gambling Authority in relation to loot boxes. She stressed that the Authority did not make any firm comments but rather they tiptoed around the issue by saying: (1) the consumer is not aware that there will be a further charge during the game in addition to the price of the game itself; (2) luck may mean gambling; and (3) the ability to “cash out” winnings (i.e. convert back to real money) can be gambling, but stressed that this is a matter from the French Courts to decide.

She mentioned that in a recent statement the French Secretary of State focused on the impact it might have on the consumers. In particular, he recommended that loot box mechanisms should clearly indicate to the consumers what the odds of winning are within the video game.
Position in the UK
Finally, Paul Gardner from Wiggin mentioned that gambling is something which is not harmonised at the EU level. In the UK, what constitutes gambling is dictated by Gambling Act 2005. The nature of loot boxes mean that they would fall under the definition of ‘gaming’. “Gaming” means playing a game of chance for a prize.  The definition does not require you to play against anyone, nor (unlike Germany) put up a stake - all you need is the element of luck and a prize which is money or money’s worth.
Paul noted that the Gaming Commission has been very interested in skin gambling.  It published a discussion paper in 2016 and a position paper in 2017. So far it seems like the Gaming Commission has not deemed loot boxes to be gambling but it has raised concerns in relation to children being affected by loot boxes.
As the growth of gaming continues, it will be increasingly important that the industry is regulated at an appropriate level and in an appropriate way. Equally, as inventive game designers continue to push the boundaries of technology and creativity (particularly with AI, VR and AR), IP will need to retain the flexibility to continue to protect the investments made in the industry, without stifling further innovation. 
The More the Just a Game Paris edition conference represented a fascinating snapshot into some of the hottest topics in gaming law. Appropriately mirroring the rapid rise in gaming, the conference series is expanding this year to take in sessions in Spain and Germany, as well as returning to its roots in London on 5-6 April for its main edition.  This year it will be focusing on “the impact of Artificial Intelligence on Interactive Entertainment and our Culture, Identities and Freedoms”. Certainly not to be missed by anyone with an interest in games or gaming law!"


More than Just a Game (Report 2): Music, video games, GDPR & technical protective measures

Finding it impossible to participate in real-life sports,
the AmeriKat, and her tiny paws, found solace in the world
of video games
Now in its fourth year, the More than Just a Game conference organized by Queen Mary University of London brings together academics, practitioners and industry members to discuss the key legal trends in, and issues facing, the gaming and interactive entertainment industries. For the first time, an edition of the conference is being held in Paris. KatFriends Daniel Lim, Alex Woolgar and Shohta Ueno (Allen & Overy) report on the proceedings in this second installment (first installment can be found here): 
"Music and video games
The third session chaired by Anne-Sophie and discussing the topic of music and video games, featured the different perspectives of collecting societies, game developers and game publishers – these competing interests were represented on the panel by Thomas Zeggane (Sacem), Benjamin Charbit (SNJV) and Florent Boisneault (Ubisoft), respectively.

Florent kicked off the session by giving an overview of various copyright (and associated rights) which exist in a piece of music and the range of different use rights for which a licence (or multiple licences) may need to be sought (e.g. copying, public performance, etc.). He explained that the different music rights, such as author’s rights and performer’s rights, meant that dealing with music rights in a video games were more complex than (for example) dealing with rights in relation to a book.

Thomas introduced the role of Sacem in the copyright scheme.  Founded 170 years ago, Sacem is a private non-profit organisation managing a wide range of intellectual property rights on behalf of its members in France.  It is the first collective society for the total collection of rights in the world (with revenues of over €1.5bn in 2017).  Thomas explained that organisations, such as Sacem, can and will request that eSport event organisers enter into licences if they suspected the unauthorised use of the rights belonging their members. This is because in France, he explained, there is an obligation to report any unauthorised use of the rights. 
Benjamin then introduced SNJV, an organisation which represents video game developers. He briefly explained the complexities of modern day video game development.  He noted that the current IP licensing regime in France, which requires the application of a proportional compensation scheme, means many video game developers (particularly small independent developers) are deterred from working with French artists due to what are regarded as onerous dealings with the collection societies such as Sacem. 
Thomas was sympathetic to SNJV’s position but emphasised that there are examples of work by French artists being successfully used in a video game such as Rayman, published by Ubisoft.  Florent provided further context to that bespoke agreement, noting that for that project they specifically wanted to use the work of a particular French artist and a large number of agreements were put in place during its development with Sacem. Ubisoft had the bandwidth, experience and resources for such an undertaking, but (in the absence of standard licence that has been specifically and appropriately adapted for video games) negotiating their own agreements would not realistically be a feasible option for independent video game developers with limited resources. 
It was clear from the session that a balance needs to be struck between French IP rights holders and video game developers so that French artists does not lose out to their foreign competitors in this subsection of the industry. 
TPM and GDPR
The final session featured an overview of some of the hot topics in gaming law and was subdivided into three separate subtopics: i) Technical Protective Measures (TPM), ii) GDPR and iii) Loot Boxes (subject to a separate post). Chaired by Alexandre Rudoni (Allen & Overy), the panellists for the session were Alexander Benesch (Nintendo), Andrea Dufaure (Allen & Overy), Willy Duhen (Activision Blizzard), Andreas Lober (Beiten Burkhardt),Paul Gardner (Wiggin) and Andrea Rizzi (Osborne Clarke).
Technical Protective Measures (TPMs)
Speaking from his first hand experience in enforcing copyright and TPMs, Alexander Benesch gave a presentation which explained the current state of the law in respect of TPMs by reference to the leading CJEU case of Nintendo v PC Box (C-355/12) and the various later national decisions that applied the CJEU’s decision. He explained that TPMs are a set of technical measures in place to protect the IPRs of rights holders and may include measures such as scrambling signals and preventing access control to the content from the console. TPMs are recognised under the Copyright Directive as a legitimate preventative measure against piracy.
The Nintendo v PC Box case provided guidance in relation to what constitutes TPMs and whether they apply to video games (in particular, where a combination of software- and hardware-based measures have been implemented) . The key findings of the case were that: (i) video games are considered ‘complex’ works that are protected by more than just copyright in respect of software and therefore fall under the Copyright Directive; and (ii) two questions were to be asked in relation to whether there was infringement by the circumvention of a TPM – (a) whether the TPM is proportional, i.e. are there any other TPM systems that might be less interfering with non-infringing activities of third parties whilst offering comparable protection against infringement?; and (b) what is the predominant purpose of the device used to circumvent the TPM? 
The various national decisions which followed this CJEU decision in Italy, German and Spain reached the same conclusion that Article 6 of the Copyright Directive is applied to the factual matrix. In this case it was established that the predominant use of the circumvention device by PC-Box was for piracy and TPMs implemented by Nintendo was proportional.

Andrea Dufaure added that the French Court of Appeal had come to more or less the same conclusion before the C-355/12 CJEU decision in September 2011. It ruled that video games were complex works and that the copyright provisions would apply. She noted that had the case was put in front of the French Courts after the C-355/12 decision, it would still likely have been decided in the same manner.

GDPR
Willy Duhen from Activision Blizzard’s legal and privacy team started off by commenting that it is a miracle that this regulation has passed given the amount of lobbying around it. He noted that it will be in force in a couple of months’ time and wryly observed that this has led to the sudden appearance of many “experts” in data protection. He went on to comment on few aspects of the GDPR.
GDPR grants consumers more rights over their personal data held by third parties. It allows the consumer to find out what their data is used for and provides the right for the data to be deleted. As a result, businesses are burdened with substantially more onerous obligations when dealing with personal data. GDPR applies to those companies based in the EEA but also covers the companies which target consumers in the EEA – accordingly GDPR is a particular compliance issue for US and other ex-EEA based companies that have lower national standards in relation to the handling of personal information. Not complying with GDPR could mean a substantial amount of penalty up to 4 % of the business’s global turnover – a significant increase in the potential penalty compared to the previous regime and serious concern for companies. To find out more about GDPR see previous posts here.   
Willy focused on the application of GDPR to online gaming businesses and how IP addresses could be considered ‘personal data’ under the GDPR. He questioned whether the IP addresses were really personal data given that IP addresses can be shared between multiple co-habitants and may not necessarily provide information of a specific individual. Similarly, the unique tag identifiers (central to the online gaming networks such as Sony’s PS Network or Apple’s Game Centre) could also be considered as personal data despite the company only having limited information on the consumer such as their User ID. Willy explained that this is a very strict interpretation of the Regulation and one that poses identity verification problems for companies facing requests to deal with that information by a person claiming to be its owner, but in the absence of other identifying information.
Willy then moved to the issue of child consent to the collection and processing of their personal data. He noted that many video games are played by children but that children are not dealt with in the current regulations. Art 8 of GDPR states that if a child is under age of 16 then it requires parental consent but that this default age for lawful consent may be lowered by individual member states down to minimum of 13. Willy said currently the UK ICO is considering setting the age for consent at 13 whereas France has chosen 15. He said such discrepancies may cause some logistical issues for companies and discussed the limitations of a number of methods for obtaining consent from children, such as requiring the input of date of birth, credit card information or a confirmation call by the child’s parents."

Around the IP Blogs!

Another IP-busy week has gone by, giving plenty of inspiration to the IPKat! Let’s peep at what other IP-friendly blogs have said.


Trade Marks
This can’t be comfortable
Solo IP invites its readers to provide feedback regarding Amazon’s new Brand Registry for its sellers. Several questions have been raised: Are graphical marks eligible for registration? What entitlements will the Registry confer on the registered sellers? What about fair use of the trade mark? These questions are quite open, because only Amazon seems to know the answers…

Patents
Patentlyo has more on procedural patent law issues. It offers a counter to Professor Saurabh Vishnubhakat’s recent  opinion about the scope and application of the right of U.S. Patent and Trademark Office (USPTO) to intervene in an appeal before the Patent Trial and Appeal Board (PTAB) pursuant to 35 U.S.C. § 143. The authors argue that the precedent strongly supports the USPTO’s ability to intervene in most, if not all, appeals from the PTAB.

This Kat had enough of Alice in Wonderland
IP Finance reports on a couple of interesting software-related cases, Berkheimer v. HP, and  Aatrix Software v. Green Shades Software, where the U.S. Court of Appeals for the Federal Circuit appears to depart from the U.S. Supreme Court’s Alice v. CLS Bank International decision, which made subject matter eligibility a primary inquiry with respect to patentability. The upshot of these two decisions is that an alleged infringer will likely have a more difficult time in seeking to dismiss an action at an early stage on the ground that there is no eligible subject matter, potentially giving the patentee greater leverage over the opposing party.

Kluwer Patent Blog reports that the final piece of legislation in the process of ratification of the UPCA in the UK (i.e. The Unified Patent Court (Immunities and Privileges) Order) by the Privy Council) has been formally passed, and it is available here. As a next step, the UK Intellectual Property Office will need to collect together the relevant evidence that all legislative steps have been taken to enable ratification, and provide this to the Foreign and Commonwealth Office, which will then check the evidence, prepare the formal instrument, have it signed by the Minister (Boris Johnson MP) and finally lodge it in Brussels. If given priority, this process would normally take a few weeks.

Copyright
Kluwer Copyright Blog reflects on the CJEU referral in a dispute between German online internet news portal “Spiegel Online” and Volker Beck, a member of the German Bundestag on behalf of the Green Party.  The Bundesgerichtshof has asked the CJEU for a preliminary ruling on the balance between copyright exceptions and the fundamental freedoms of information and the media, as well as the exceptions for quotation and reporting of current events in the light of Article 5(3)(d) of the InfoSoc Directive.

Trade Secrets
Trust in IP continues its review (earlier post may be found here) of the rules on trade secrets, software and reverse engineering in light of the Trade Secrets Directive as well as the Software Directive.  The focus of the present piece is on the implementation of the provision on reverse engineering in Finnish legislation and describes an interesting relationship between trade secrets and copyright.

Image credits: Jackie and Ekaterina Smyshnova

Wednesday, 21 February 2018

Never Too Late: if you missed the IPKat last week!

If you didn't have time last week read the IPKat, not to worry: the 183rd edition of Never Too Late is out!!

Patents


In a two-part report, the AmeriKat exfoliates the decision in L'Oreal v RN Ventures [2018] EWHC 173, in which Mr Justice Carr bristles with warnings on Actavis v Lilly claim interpretation, equivalents and prosecution history (Part I and Part II)

Can Wenzhou and cigarette lighters tell us something about why there are IP rights? Kat friend Dr Aloys Hüttermann uses the example of the system created by the Wenzhou cigarette lighters association to explain the essence of patent - and IP - protection.

Following the trend: IPKat and IPCat
Trade marks

Surveying the scene - passing off & surveys ... & the colour purple. GuestKat Rosie talks about the ins and outs and the ups and downs of the survey conducted about the distinctiveness of the Seretide combination asthma inhalers.

Guccy and Deisel - you wouldn’t think so but they are all legit as Copying the counterfeits is apparently a thing. GuestKat Rosie behind the typewriter.


2017 Canadian trademark cases: progressive and regressive through the pen of Kat friend , and inductee into the IP Hall of Fame, Dan Bereskin.


Copyright

Kat Eleonora reports on two recent US decisions on the interplay between linking and copyright protection in Linking under US copyright law: green light to its inclusion in the scope of public display right comes from New York.

From erasing text to erasing problems, the hit-dispute of the Italian Summer 2017 came to an end. In Isgrò and Waters, problem erased, InternKat Cecilia makes a quick recap of the issue.

MarioKat ready for the gaming convention
Data Protection

Guest Kat Nedim tells us that the need to access personal data outweighs personal integrity in Sweden as Stockholm Administrative Court orders ISP to provide customers’ details to Swedish police

(No) privacy by default? German court finds Facebook in breach of data protection law as, when creating a profile, certain settings are activated by default and are in breach of German Data Protection Law. GuestKat Mirko reports.

Miscellaneous

Kat friends Daniel Lim, Alex Woolgar and Shohta Ueno attended the conference More than Just a Game and kindly reported on it for us. In the first instalment of the report More than Just a Game (Report 1): eSports they talk about the eSports industry and its IP implications.

In Blockchain my IP GuestKat Frantzeska explains what blockchain means and what blockchains can do for IP, especially for patents and copyright-protected work.

TechieKat Verónica has compiled a transatlantic compilation on Strategies for Combating Counterfeiting and Piracy, with The USA Perspective and The EU Perspective.

Events

The AmeriKat reminded us of the AIPPI UK Upcoming Event: Professor Bently to debate how far the "zone of exclusivity" of registered IP rights goes. The event will be held on 27 February: don’t miss out on it!




PREVIOUSLY ON NEVER TOO LATE

Never Too Late 182 [week ending 11 February]  BREAKING: in his new Opinion in Louboutin AG Szpunar (confirms and) advises CJEU to rule that a trade mark combining colour and shape may be refused or declared invalid |  The new AG Opinion in Louboutin: is it really bad news for the famous red sole? | Yet another horse – The Polo/Lauren Company L.P. v Royal County of Berkshire Polo Club Ltd| When passing off is enough to successfully oppose a trade mark |  BREAKING: Sky's the limit for CJEU references in Sky v SkyKick trade mark battle |  Influencers and undisclosed sponsored activities: where do we stand? |  Brand Finance 500 … What’s the value of music IP? |  The Céline affair: what moral rights can and can’t do…even in France |  Can Nativity scene characters attract copyright protection under Italian law? | Blackcurrant, public interest and the first ever compulsory licensing application at the Community Plant Variety Office? |  Costs of intermediary injunctions: Sir Richard Arnold's review of a recent publication | Alternative ways for financing and incentivizing research: a Nobel laureate and his colleagues state their case |  Event Report: IP inclusive - Inappropriate Behaviour

Never Too Late 181 [week ending 4 February] Book review: ‘Copyright and Information Privacy: Conflicting Rights in Balance’ | A legislative initiative that merits attention: Mandatory mediation in Greece in trademark, patent and industrial designs infringement disputes | Austria refers Facebook ‘Hate-Speech’ case to the CJEU | Protection of traditional knowledge and cultural expressions: the case of 'Maasai IP' | A spectrum of specificity - Article 3(a) of SPC Regulation | Can ‘public morals’ prevent the use of religious symbols and motifs in advertising? No, says the European Court of Human Rights | BMG v Cox - when does an ISP lose its safe harbour protection? | Embrace my beloved frog, as a guardian.

Never Too Late 180 [week ending 28 January] EPO revokes CRISPR patent – a clear cut case of invalid priority?|Blocking injunctions and their costs: some details of the forthcoming Supreme Court round of Cartier | When does copyright protection arise in works of applied art and industrial models and designs? A new CJEU reference | Trial sequence in SEP litigation - time for a rejig? | Bad faith confirmed for ALEXANDER trade mark application? | Is a circular logo for coffee confusingly similar to the Starbucks’ one? Yes, says the General Court | Fine-tuning the SPC Regulation; a never-ending story?

Never Too Late 179 [week ending 21 January] Scents and trade marks - The EU reform of olfactory marks and advances in odour recognition techniques| French government claims back « France.com » (as trade mark and domain name) | Swedish Patents and Market Court of Appeal requests CJEU to clarify notion of ‘shape, or another characteristic, which gives substantial value to the goods’| New presidency of the Council of the European Union ... new position on the EU copyright reform? | Image rights and the unauthorized use of one's own portrait on cigarette packs| Presentation of information: Is the EPO stretching the line for patentable subject-matter, again? | Prosecution history - as relevant as any inventor evidence?".

Tuesday, 20 February 2018

Around the IP Blogs!

It is time for the IPKat's tour of IP around the web! [Week 5-11 February]

Let's first focus on copyright. Can You Copyright a Pose? In the past, this question has already been dealt with in case-law but Michael Risch (Written Description Blog) analyses a case where the question is not only on the pose itself but the possibility of it occurring in nature. As Madonna would say, “Strike a pose”. 

The French Constitutional Court Rejects Challenge to Image Right in National Monuments, reports the FrenchKat for The 1709 Blog. The provisions of the French Heritage Code were challenged by Wikimedia France and La Quadrature du Net, arguing that those rights should be time-limited. The Constitutional Court did not quite agree.

Make-up: a copyright affair – Argentina says YES! Body: a canvas or not a canvas? An Argentinian Appellate court decided that makeup art should be protected as much as any painting. Reporting on the case is Patricia Covarrubia, IP Tango.

Kat make-up
Sabesh Asokan recently published a JIPLP article on the subject of Demystifying the ‘Honest’ Infringer: Reorienting Our Approach to Online Copyright Infringement using Behavioural Economics, proposing a new approach to Online Infringement.

Now onto patents, The Blog of European Patent Law reports on the RPCR Reform Project, highlighting the main points of the reform.

In a post in IP Finance, Mike Mireles discusses the interesting idea several economists put forward in the paper Who Becomes an Inventor in America? The Importance of Exposure to Innovation in Exposing Children to Innovation More Likely to Lead to Innovation than Financial Incentives? 

Philipp Rastemborski and Tobias Wuttke of EPLAW Patent Blog discuss the Judgment of the Federal Supreme Court, Germany, 24 October 2017, docket no. X ZR 55/16, ‘Drum Unit’, concerning exhaustion of patent rights and the limits of permissible use for drums of used toner cartridges. 
Not the oldest registered trade mark ever but certainly intriguing

And finally, a look on trade marks. Peter Schramm, Kluwer Trademark Blog, reports on the unsurprising outcome of a shape mark dispute in: Switzerland: A drinking bottle is a banal perfume bottle – Really?


Do you know which was the oldest trade mark registered in the world? And how trade mark protection evolved from antiquity to the present times? In an informative piece, Mikołaj Lech of the otherwise Polish language Prawna ochrona znaków towarowych, takes us on a time trip in The oldest registered trademarks in the world.

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